AFS Technologies has acquired The POP Company

December 2014

AFS Technologies Inc. announced it has completed the acquisition of The POP Company (TPC), the premier provider of cloud-based sales force automation and retail execution solutions with customers in Asia, Australia , New Zealand and Russia. 

TPC provides AFS with a cost-effective Asian operating center located in Singapore and Shanghai, China. Maarten Buitelaar and Yüan Li Chen, current owners of TPC, will join the AFS senior management team and provide valuable management resources in Asia. 

About AFS Technologies 

AFS Technologies (AFS) is the only global, end-to-end solutions provider of business enterprise and on-demand software solutions for the Food, Beverage, Consumer Packaged Goods and Supply Chain industries. With over 29 years of industry-leading experience, AFS serves over 1,300 customers of all sizes, in more than 40 countries, with innovative, integrated and scalable products proven to automate processes, streamline data, expand visibility, reduce costs and drive sales growth.

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Client Highlights

Transaction Details

“Bringing The POP Company into the AFS family helps us further our goal of delivering purpose-built solutions for consume-packaged goods companies to help them drive efficiencies—and ultimately, optimize their profitability.”
Kurien Jacob, CEO, AFS Technologies

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